Monday, June 27, 2016

Got Your 6 Announces Third Round of “6 Certified” Projects, Recognizing Content that Responsibly Portrays Veterans in Film and Television

Projects Honored with “6 Certified” Status Include “Fargo,” “Girlfriend’s Guide to Divorce,” “Max,” “Marvel’s Daredevil,” “Shooter” and “Saturday Night Live”

Ted Danson and Patrick Wilson, “Fargo” (FX)
Los Angeles, Calif. – Got Your 6 has unveiled the latest round of “6 Certified” projects, recognizing film and television programs that work to normalize the depiction of veterans.
Programs to receive the honor of being “6 Certified” include the feature film “Max,” episodes of “Fargo,” “Girlfriend’s Guide to Divorce,” “Marvel’s Daredevil,” “Saturday Night Live,” USA Network’s forthcoming “Shooter” and “West Texas Investors Club,” among others. Full list of honoree statements below.
This third round of projects to receive “6 Certified” status was discussed onstage Sunday at an ATX Television Festival panel for NBC’s “The Night Shift.” This panel examined the power of television to shift public perception, with panelists including the cast and creators of “The Night Shift” and Got Your 6’s executive director Bill Rausch. “The Night Shift” was a part of Got Your 6’s inaugural round of projects to be “6 Certified.”
“With ‘6 Certified,’ we are celebrating the content creators who are accurately and responsibly portraying our nation’s veterans,” said Bill Rausch, executive director of Got Your 6. “Transitioning out of the military can be difficult; however, every veteran returning home is a civic asset, ready to lead a resurgence of community, and these latest projects to be ‘6 Certified’ truly embody this narrative.”
Got Your 6 announced the following projects to be awarded with “6 Certified” status:
“Day One” – This Oscar-nominated short film was created by soldier-turned filmmaker Henry Hughes who wrote the film based on his own experiences working alongside a female Afghan translator. The piece was written and directed by a veteran, and accurately portrays the complexities of military service. Henry Hughes, Marie Cantin, Mitchell Sandler, Michael Steiner
“Fargo” (Season 2, Episode 2) – This episode of the American crime series presents two multidimensional, multigenerational veteran characters through the two officers working to investigate a series of murders and related crimes. MGM Television, FX Productions, 26 Keys Productions
“Girlfriends’ Guide to Divorce” (Season 2, Episode 2) – The veterans of Got Your 6 were used as a resource and were invited into the writers’ room of this romantic comedy series, which led to the integration of veteran content in this episode to add additional depth to various characters on the show. Universal Cable Productions, Bravo Media
“Live to Tell” (Season 1, Episode 1) – Created by Peter Berg (“Lone Survivor”) and his non-scripted shingle Film 45, this military docuseries gives viewers a personal, intimate and revealing look into recent U.S. Special Operations Forces missions, as told by those who experienced the front lines of the ongoing War on Terror. Film 45, HISTORY
“Marvel’s Daredevil” (Season 2, Episode 7) – This episode of the Netflix original series responsibly and accurately portrays veterans via the character of Frank Castle, The Punisher, who insists that his legal representation not perpetuate veteran stereotypes of PTSD in order to defend his actions. ABC Studios, Marvel Entertainment, Netflix
“Max” – This feature film is focused on themes of service and was co-written by a military veteran, who develops a realistic and meaningful depiction of veterans through the lead veteran character. MGM, Sunswept Entertainment, Warner Bros. Pictures
“Saturday Night Live: Adam Driver” (Season 41, Episode 10) – This episode of the iconic comedy show begins with host Adam Driver, who touches on his military service before becoming an actor. This brief and comedic celebration of the veteran experience is a realistic depiction of the wider veteran narrative. NBC, Broadway Video, SNL Studios
“Shooter” (Season 1, Episode 1) – This upcoming American drama series is based on the best-selling novel “Point of Impact” by Stephen Hunter and the 2007 Paramount film starring Mark Wahlberg. The series, starring Ryan Phillippe, follows the courageous journey of Bob Lee Swagger, a highly-decorated ex-marine sniper who is coaxed back into action after a period of self-imposed exile when he receives intelligence of an attempt to assassinate the President. Premiering Tuesday, July 19 at 10/9c on USA Network, “Shooter” centers around a veteran utilizing his military training to wage good. Universal Cable Productions, Paramount Studios, USA Network
“West Texas Investors Club” (Season 1, Episode 7) – In this episode of the reality business series, investors and businessmen Rooster McConaughey and Butch Gilliam help a budding entrepreneur realize that hiring skilled veterans and integrating them into their model will help grow his business, bucking negative stereotypes and celebrating a narrative that views veterans as leaders and civic assets. The Company, CNBC
“Industry leaders and content creators have the unique ability to shift perceptions and create conversations in popular culture,” said Got Your 6 review committee member Bruce Cohen, producer of “American Beauty” and “Silver Linings Playbook.” “By moving away from inaccurate, stereotypical depictions of veterans, creators can help foster better understanding between the veteran and civilian communities.”
“It’s been humbling to watch the trajectory of ‘6 Certified’ as it grows into the dynamic program we all knew it could be,” said Charlie Ebersol, chairman and founder of The Company. “Being able to recognize content and creators from all different networks and studios is one of many things we in entertainment can do to help shift public perception of today’s veterans. It’s really exciting to see the diversity of programming in this slate of projects while still being connected and sharing a common goal.”
Launched in January 2015 with support from the First Lady Michelle Obama, the “6 Certified” program was created to encourage the entertainment industry and content creators to choose asset-focused narratives when telling veteran stories, and to challenge the stereotypical depictions of veterans as broken heroes.
“The Night Shift”
Sarah Kerver / Sony Pictures Television
Inaugural recipients of the honor include NBC’s “The Night Shift,” a medical drama set in San Antonio that regularly depicts active military and veteran characters. Got Your 6 and the stars and producers of “The Night Shift” discussed TV’s portrayal of veterans earlier this month at an ATX Television Festival panel. The show’s producers and cast also received their “6 Certified” certificate at the event (above).
To become “6 Certified,” a project must contain a representative and balanced depiction of veterans and fulfill at least one of the following pledges:
DO YOUR HOMEWORK
Research or consult with real veterans, family members, or subject matter experts in an effort to create accurate representations
CAST A VETERAN
Hire a veteran actor to play a substantial role
HIRE A VETERAN WRITER
Employ a veteran writer to contribute to the narrative
PORTRAY A VETERAN CHARACTER
Develop a multi-dimensional veteran character
TELL A VETERAN STORY
Develop a narrative with meaningful and accurate veteran themes
USE VETERANS AS RESOURCES ON SET OR IN WRITERS’ ROOMS
Have veterans present for consultation throughout the filmmaking process
After the project has met the requirements for certification, it may be submitted by a studio or production company once the project enters post-production. After the submission is complete, the project will be evaluated by the “6 Certified” Review Committee; a group of subject matter experts who review all submissions and grant “6 Certified” status. The current members of the “6 Certified” Review Committee are Rajiv Chandrasekaran, journalist and author; Bruce Cohen, producer of “American Beauty” and “Silver Linings Playbook”; Greg Silverman, president, creative development and worldwide production, Warner Bros. Pictures; Charlie Ebersol, chairman and founder of The Company; Bill Rausch, executive director of Got Your 6; Laura Law-Millet, Army veteran and Chief Operations Officer at the GI Film Group; and Major General (Ret) Sharon K.G. Dunbar, vice president, human resources, General Dynamics Mission Systems. Additional information on certification is available at here.
The “6 Certified” program is operated by Got Your 6, the national veteran campaign that empowers veterans to lead a resurgence of community across the nation. The campaign believes veterans return home as leaders and team builders and is named after the military term meaning “I’ve got your back.”

Sunday, June 26, 2016

Bill Rausch shares his top lessons in first 100 days as Executive Director at Got Your 6

Bill Rausch at SXSW (Photo: Got Your 6)
The first 100 days of any new job is both exciting and potentially daunting. As the new executive director of Got Your 6, I’ve found this to be especially true as we work to empower veterans to lead a resurgence of community across the nation.
Here are six big lessons I have learned or have re-confirmed in my first 100 days:

1. Organizations are people (#OneTeamOneFight)

Over the past 100 days, I’ve assessed where Got Your 6 has been and where we’re headed. It’s  clear that our success is the direct result of the people in our organization. The team is essential to achieving the goals we’ve set as we forge ahead in 2016. Having the right team is critical, and without the right people in the right places, it’s impossible to succeed. The Got Your 6 team is second to none and our success this year and beyond will be a direct result of their hard work and dedication. The team consists of three Post-9/11 combat veterans (Go Army!) and two amazing civilians who have participated in national service. Every member of the team believes in service over self and I couldn’t be more fired up to lead such a dedicated and talented team!

2. There is no substitute for victory (#BOOM)

With new leadership at the helm, it’s important to get early wins to build momentum. Simply put, everyone wants to succeed and success is contagious.  Arguably the biggest honor for us early in 2016 was being presented with the Social Good Award from Cynopsis Media for best “Awareness Campaign or Initiative Category.”  Matt Mabe, Senior Director of Impact, and I had the honor of attending the awards ceremony in New York City and when Got Your 6 was announced as the winner it crystallized the impact of our campaign. We beat out the likes of A&E Networks, Discovery Communications, and Sony Pictures Television; giants in the awareness and perception shift causes. We also closed out the first quarter with a huge win coming out of our first Collaboratory of 2016 in Austin, Texas with our 30 non-profit partners where we created a roadmap to success for 2016 and beyond as a coalition and collective impact campaign.

3. Partnerships are Critical (#GenuineRelationships)

Got Your 6 has a world-class nonprofit coalition compiled of amazing people and inspiring organizations that empower veterans across the country. We have partnerships with the entertainment industry, a new area for me, that have inspired me in ways I didn’t think were possible. In one of the most competitive industries in the world, our entertainment partners have made supporting veterans a top priority.  Effectively engaging the Got Your 6 coalition, along with remarkable supporters and partnerships, has been critical to settling into the role of executive director effectively. Likewise, exploring new partnerships in order to increase impact and effectiveness has been a key part of our “one team, one fight” strategy. And is needed to provide the team with necessary support as we move forward with our vision and goals for the year ahead. Without the right partners, with the right shared values, success isn’t possible.
Got Your 6 team at the White House Easter Egg roll. (Photo: Got Your 6)

4. Values-based leadership matters (#FollowMe)

Getting to know any new organization and a team can be a challenge. It’s important to understand the values of the organization you lead which is why the first thing we did as a team was gather offsite at The Bunker in Alexandria. We had an honest conversation about our personal values and how they translate to our organization. Together, we defined our values: Integrity, Positivity, Commitment, Courage, Trust. These values drive how we do business and act as our north star for every decision we make. Our team has gotten to know each other as individuals and now understand who we are as an organization and pride ourselves in choosing “the harder right over the easier wrong” in everything we do.
               Cpt. Bill Rausch, U.S. Army

5. Where we’ve been is important; where we are going is critical (#CommunityMatters)

The history of an organization is important. We need to know where we’ve been and why. For Got Your 6, our founding was rooted in the spirit of service and pride in our nation. Got Your 6 is a campaign focused on bridging the civilian-military divide through perception shift and collective impact. Through the Got Your 6 coalition we’ve helped veterans get jobs, go back to school, find housing and many other critical areas. Now we are raising the stakes. Real problems exist across the nation that aren’t specific to the veteran community; suicide, unemployment, disconnected communities. These are American problems and Got Your Six is working to harness veteran skills to address these issues. Research shows our country is not as engaged as we used to be or could be. The Got Your 6 Veteran Civic Health Index shows us that vets are civic assets and more likely to be engaged. Given the decline in community and veterans as civic assets, our new focus will be empowering veterans to lead a resurgence of community across the nation. Veterans returning home aren’t the problem– we believe veterans and their unique skill sets are part of the solution. We can empower veterans to serve themselves by serving others; the nation we know and love.

6. If the work isn’t hard but fun and fulfilling, it’s not worth doing (#VetInspired)

I believe that improving the lives of others is not only fulfilling but also exhilarating. As a person and individual that is my purpose. I want to continue to improve  the lives of others. When you can align your purpose in life with your purpose at work good things will happen. Enjoying what you do–and having fun while doing it–is important even when dealing with serious and life changing issues. When you meet a fellow veteran or hear their inspiring story you can’t help but smile (even if sometimes you’re smiling through a few tears). That’s why this work is so fulfilling.  If you follow the work we do or see us around town we’ll always be working hard but having fun.
Now watch Chris Pratt and others in this GY6 video:
For more about Got Your 6’s mission and events check out their website here.

Saturday, June 25, 2016

Veterans eligible for free dental care this Saturday (today)!


Dr. Neil Sung, right, treats local veteran Bob Freese as a Midwestern Dental student observes during the Healthy Mouth Movement free dental care for veterans event at the Aspen Dental office on Saturday, March 19, 2016 in Glendale, Ariz. (Rick Scuteri/AP Images for Aspen Dental)

By Bill Rausch and Dr. Jere Gillan
While the military part of a soldier’s life may end, the drive to continue to serve does not. For many veterans, like the both of us, reintegration back into the civilian world was predicated on finding ways to continue to serve our communities through work or volunteerism, or both.
Yet, reintegration can be hard, especially when a veteran is unable to take care of their health – particularly their oral health. The appearance of one’s mouth and teeth can affect a lot of things, including their self-esteem, view on life, and ability to interview for a job. In fact, according to the American Dental Association (ADA), one in four adults with poor oral health avoid smiling and feel embarrassed, which can be exacerbated for a veteran since, at times, they feel separated from civilian society.
What’s worse: of the 21 million-plus veterans across the United States today, fewer than 10 million are enrolled in U.S. Department of Veterans Affairs (VA) health benefits, and more than 1.2 million lack health insurance altogether. The disparity is even more pronounced when it comes to dental care since veterans do not receive dental benefits through the VA unless they are classified as 100 percent disabled, have a service-connected dental condition, or have a service-oriented medical condition that is affected by their mouth.
Without these benefits, there are a lot of barriers for veterans, for instance, the cost and lack of insurance to the distance and accessibility of a dentist. The ADA found that only 37 percent of American adults actually visited the dentist within the last year, and veterans are, more often than not, part of the 63 percent who did not. Unfortunately, this lack of dental care can influence a veteran’s employment opportunities, their overall body’s health, and their confidence.
Recognizing the importance of oral health for our nation’s veterans, and to combat the barriers to care, Aspen Dental is partnering with Got Your 6, the military term for “I’ve got your back,” a highly influential campaign that empowers veterans to help strengthen communities nationwide. Together, we are continuing the third annual Healthy Mouth Movement, a community giving initiative launched by Aspen Dental Management, Inc. and the dental practices it supports to deliver free dental care and oral health education to people in need across the United States.
As part of this effort, veterans across the nation will receive free dental care at nearly 400 participating Aspen Dental practices on Saturday, June 25, as part of Aspen’s national Day of Service.  Dentists and teams will volunteer their time and talents that day with the goal of treating 6,000 veterans, focusing on treating the most urgent need of each veteran – including fillings, extractions, and basic denture repair – to help free them of dental pain.
In addition to the efforts of local volunteers on June 25, the Healthy Mouth Movement is also reaching veterans through its MouthMobile, a 42-foot mobile dentist office on wheels that drives directly into the communities where veterans need oral health care the most to provide free care. In its third year, the MouthMobile is stopping at 32 locations in 26 states from February through November.

Through the Healthy Mouth Movement, we have had the pleasure of meeting and hearing the stories from the men and women who have served our country and to get to know the issues they experience in getting health care. It has become an honor to lend a hand and help make a major difference in the lives of so many of our fellow veterans. By getting those veterans in need back on their feet, we are empowering them to pay it forward through their own service to their communities.
Let’s empower our veterans to not only get the care they need but feel like they can still make a difference on and off the battlefield by smiling a little bigger. For more about Aspen’s Day of Service or to schedule a free appointment for a veteran, visit www.healthymouthmovement.com.

Bill Rausch is an Iraq War veteran and the Executive Director of Got Your 6 and Dr. Jere Gillan is an Air Force veteran and Aspen Dental practice owner in Orlando, Fla.